Buyer Application Open
Adventure Travel World Summit
Thank you for your interest in applying to be considered to attend the Adventure Travel World Summit (ATWS) 2026 as a Hosted Buyer Delegate! This event offers buyers the chance to explore Québec's captivating landscapes, rich cultural heritage, and innovative approach to sustainable tourism in all the province's regions..
Applications close 11:59 PM (GMT), 21 December 2025. Final selections will be announced by the end of January 2026.
Who Should Apply?
The ATTA and our Canadian hosts are seeking 30 Hosted Buyer Delegate spots. Please read the following information thoroughly to understand the details and requirements of the offer. This offer is valid for one delegate per company. The attendee must be a decision-maker for itinerary development. By completing the application form, you will be included in our selection process for one of the limited number of Hosted Buyer spots. Selection is not guaranteed.
Our Québec partners are prioritizing buyers who specialize in activities like hiking/trekking, cycling, wildlife, white-water rafting, kayaking, gastronomy, and culture.
The following profiles are considered ‘Buyers’ in the ATTA community:
Outbound Tour Operators
Outbound tour operators craft ideal itineraries and sell those itineraries to individuals or groups as a packaged product. These specialized tour operators provide valuable insight into global travel trends and help match destination products to market demand. Itineraries are often multi-day, running from three to over twenty days depending on the destination and experience.
Travel Advisors (also known as Travel Agents, Travel Curators)
The travel advisor is a curator of an experience for a consumer. They can sell various packaged trips or holidays from different tour operators and therefore provide a more diverse range of options in addition to tailoring their own itineraries in direct collaboration with DMCs.
Online Travel Agencies (OTAs) / Web-Based Marketplace
OTAs curate products from the DMC and directly connect the DMC with the consumer. The DMC is the one crafting the product and selling it to the consumer while the OTA takes a commission for bringing the consumer to them.
What do they all have in common?
They are all sourcing (or buying from) local Destination Management Companies (DMCs), or ground handlers and / or sending clients from their home country to other destinations.
HOSTED Buyer Delegates Receive:
- Complimentary event registration (including Day of Adventure)
- Access to the Marketplace with pre-schedule meetings
- Accommodations during the event
- Round-trip economy airfare to and from Québec City, Canada
- Ground transportation and hosted meals outlined within the official event and Pre-Adventure agenda within Québec*
- A complimentary 5-6 day Pre-Summit Adventure (PSA) in Québec
- Full access to the ATWS conference sessions and networking events: 15-17 September 2026
Pre-Summit Adventure (PSA)
Selected buyers will receive information about the process for reserving and selecting the PSAs after registration is confirmed.
Role and expectations at the Summit if your application is selected:
ALL selected Buyer Delegates are required to:
- Participate in a multi-day Pre-Summit Adventure in Québec
- Join the FULL event (14-17 September: Day of Adventure + both conference days, no early departures).
- Meet with suppliers and destinations during the Marketplace sessions.
- Respond to ATTA surveys post-event
About the selection process:
Applications will be reviewed with our Canadian destination partners after the application closes. Selection will prioritize:
- Hosted buyers selections will be made from the pool of applications received.
- After initial evaluation, criteria used in the final buyers selection includes:
- Representation from the specific countries listed above (limited per country).
- A variety of representation of types of buyers, with a mix of Outbound Tour Operators, Travel Advisors and
- OTAs, and a mix of generalists to specialists (trekking, cycling, wildlife…)
- A mix of buyers new to ATTA events with those who have attended prior events.
- ATTA members and nonmembers are welcome to apply
Due to limited spots, not all qualified applicants can be selected. Applicants will be notified of their status via email. Coordination of travel to follow upon completion of Hosted Buyer Delegate registration process.
Schedule
If selected, the hosted buyer journey will last 9-10 days, depending on the Pre-Summit Adventure selection.
- Pre-Summit Adventure Start Date: Monday, 7 September 2026 (arrival in Canada)
- Pre-Summit Adventure Tour Dates: Tuesday, 8 September to Sunday, 13 September 2026
- Day of Adventure in Québec City: Monday, 14 September 2026
- ATWS Conference Dates: Tuesday, 15 September to Thursday, 17 September 2026
- Return Departure Date: Friday, 18 September 2026
Applications close on 21 December 2025. Selections will be announced by the end of January 2026.