Adventure Travel World Summit

Lugano Switzerland

Air. Water. Fire. Earth.

From 3-6 October 2022, 718 delegates from around the world gathered in Lugano, Switzerland for the annual Adventure Travel World Summit (ATWS), held in-person for the first time since 2019.

The Summit’s theme centered around the four natural elements — air, water, fire, and earth. These foundational wonders on which our relationship with nature depends were woven throughout the adventures and educational sessions held over the course of the event.

Switzerland, a world leader in sustainable tourism, offered tangible examples of generating a mutually-nourishing relationship with nature. Attendees discussed the complexity of restoring nature’s balance in an unpredictable world, and how both global communities and adventure tourism benefit when sustainability is prioritized.

The next Adventure Travel World Summit will be held 11-14 September 2023 in Hokkaido, Japan.

View Wrap Up

Air. Water. Fire. Earth.

The Adventure Travel Trade Association (ATTA) is thrilled to have our annual Adventure Travel World Summit (ATWS) back in-person, for the first time since 2019! 

Centering the Summit’s theme around the four natural elements - air, water, fire, and earth - attendees will be reminded during adventures and educational sessions of the most foundational wonders on which our relationship with nature depends. Switzerland, as a leader in sustainable tourism, will offer tangible examples of generating a mutually-nourishing relationship with nature, while delegates discuss the complexity in restoring nature’s balance in an unpredictable world, and how people and adventure tourism benefit when sustainability is prioritized.

Over 750+ delegates from around the globe will be in attendance, from every sector of the adventure travel industry: tour operators, adventure travel writers and influencers, tourism boards, gear partners, and industry partners.

On Your Way to ATWS?

Learn how to redeem your complimentary Swiss Travel Pass here

Experience the special and unique adventure travel community that gathers for this event – people genuinely interested in exchanging ideas that spark creativity, people that are willing to share their business obstacles to help others solve their own; people that want to build new partnerships they would have never imagined or had access to previously.

Join the changemakers this 3-6 October in Lugano, Switzerland and be a part of ensuring our global travel community is always evolving and moving forward collectively, for the greatest impact!

What is the Adventure Travel World Summit?

New to the Adventure World Travel Summit (ATWS) - also commonly referred to as the Summit? Not sure what to expect? Watch these videos from previous years to see highlights and hear what attendees, media, partners and more had to say about their ATWS experiences.

Agenda Highlights

Opening and closing keynote speakers for ATWS 2022:

View the full agenda for speakers, subject-area experts, and facilitators that promise to deepen your industry knowledge, help you reimagine parts of your business, and create new partnerships.

REGISTER FOR ATWS 2022

The 2022 ATWS is officially sold-out!
Please join our waitlist and we will contact you if a space becomes available.

JOIN THE WAITLIST

Ever since my participation at the Adventure Travel World Summit in Sweden in 2019, it was my dream to get this exciting event back to Switzerland. After all, Switzerland is the cradle of adventure travel and still today, the adventure capital of Europe.

Martin Nydegger

CEO of Switzerland Tourism