Frequently Asked Questions

Get ready for your 2022 Adventure Travel World Summit (ATWS) experience! Whether you’re a new delegate or hoping to learn how to maximize your time in Lugano, tune into this 1-hour webinar with the ATWS event team for a virtual orientation to the following:

  • Location, Venue and Traveler Info
  • Day of Adventure
  • Summit agenda
  • Who is attending; how to schedule meetings
  • Connecting with media
  • Time for your questions

All delegates, regardless of what business you come from or what your goals are, should be able to glean some tips to maximize your time at the Summit from this webinar.

Slide Deck


Will I have to show proof of vaccination to attend?

All attendees of the Adventure Travel World Summit (ATWS) 2022 will be required to show ONE of the following at registration:

  • proof of vaccination
  • an official document certifying a negative test result
  • an official document certifying recovery from COVID-19   

To read the ATWS 2022 COVID policy, please visit the Traveler Information page.

General FAQs

What is the Adventure Travel World Summit (ATWS)?

The ATWS, or the Summit, is the preeminent global event for adventure travel professionals to gather. Over the course of the multi-day event, delegates network with adventure-based tour operators and media from around the world, advance their professional development and knowledge of adventure travel trends, and help promote their company’s adventure product to the adventure travel industry’s influencers and decision makers. It is not a traditional trade show.

This year’s Summit is a four-day event that kicks off with a Day of Adventure, giving delegates the opportunity to casually connect and network with other delegates while exploring the Ticino area. The event days that follow are jam-packed with educational sessions, inspirational speakers, networking events, Marketplace (supplier tables at an additional cost to registration), MediaConnect, and entertainment.

Check out our Events page to view videos of previous Summit adventures, plenary sessions, and highlights.

Who should register to attend the Adventure Travel World Summit?

Every year, representatives from the adventure travel industry come together at the Adventure Travel World Summit (ATWS) to learn, get inspired and enjoy a decidedly adventurous destination anywhere in the world. Produced by the Adventure Travel Trade Association, the Summit is for tour operators, adventure travel writers and influencers, tourism boards, gear partners, and industry partners. More than just a conference, the Summit is a global gathering of an industry that works hard and plays hard, offering deep-dive educational content, keynote speakers and endless networking opportunities – both structured and off-site — including a Tour Operator Marketplace with a globally diverse group of businesses and destinations and a MediaConnect session where delegates can pitch story ideas to over many international travel writers and editors.

What does the $1,799 USD (Business Member*) $2,199 USD (Non-Member) registration fee include?

Your paid registration for one entrance to all four days of the Summit (3-6 October 2022) includes:

  • Access to all ATWS educational and networking events
  • Listing in the online delegate directory
  • Scheduled Summit meals – three lunches
  • Access to the ATWS exclusive online community and networking app
  • The Day of Adventure – including transportation, an adventure activity, equipment (if needed), and lunch. Available on a first-come, first-served basis.

*A business member registration is per person rather than per company. If your company is an ATTA Member, you may purchase the member-priced ticket at $1,799 USD, instead of $2,199 USD. There is no limit to how many registrations there are from each company.

What is not included in the registration fee?

Marketplace Table – Marketplace is a one-day event. Sign-ups are on a first-come, first-served basis.

  • Please note: Within the event agenda, there are numerous other opportunities to network, such as during the Day of Adventure, social events, and meals. As a delegate you will receive access to ATTA Compass, the official event navigation and networking app for ATTA events. Additionally, the sessions are full of information to help you improve your business, and the MediaConnect networking session will enable you to meet editorial staff from many publications.
  • Lodging/Hotels – There are many hotels and lodging options close to the Palazzo dei Congressi (Convention Centre), where the Summit will take place. You can find more information on the Traveler Information page.

Flights/Airfare – Flights to and from Lugano, Switzerland, are not included in the registration fee.

What if I need to cancel or transfer my registration to a co-worker?

Please see ATTA’s Refund Policy page for details about cancellation or transfer information.

Do I book my hotel accommodations through the ATTA?

No. Please book your own accommodations. Hotel suggestions are listed on the ATWS Traveler Information page.

What is the cancellation policy for accommodations?

Please check with the hotel you booked for its cancellation policy.

Are there any airline discounts?

Yes, Swiss International Air Lines is offering special airfare discounts for delegates who choose a Lufthansa Group flight into Zurich or Geneva. Upon registration, delegates will receive instructions and a link to explore these special rates. 

Are volunteer opportunities available for ATWS?

No, we do not have any volunteer opportunities available.

How many people from my company can attend?

There is no limit to how many people from one company may attend. Note: One registration is valid for one person. As long as there are Summit registrations still available for purchase, anyone can register.

How can I attend as a media delegate?

If you produce, publish, or sell a media product, we encourage you to attend the Summit as a regular delegate and immerse yourself in the adventure travel community while helping promote your company’s adventure product to the industry’s influencers and decision makers. There are a limited number of official media delegate badges available for selected international freelance journalists, on-staff writers and editors, and professional bloggers/influencers. Official media delegate badge holders are selected through an application process well in advance of the event. If you applied for an official media designation but were not selected, or if the media application window is now closed, you are also welcome to register as a regular event delegate (without media credentials). Half-day passes may be available for local television, radio, or newspaper representatives to access a local press conference and the event’s opening session. Contact [email protected]

Yom Kippur Holiday

ATTA and our Swiss hosts recognize that the final confirmed 2022 ATWS dates were scheduled over the religious holiday of Yom Kippur on 4-5 October. For members of our community who observe the holiday, we humbly hope you consider still joining us in Lugano, and invite you to reach out directly about arrangements that have been made for you to attend services at a local synagogue ([email protected]). For all events we have an internal reference calendar with the intention to prevent, when possible, scheduling events over meaningful and important global holidays.